MUSIFY

TEAM OF THE PRE-STARTUP

Name and Surname

Karen Mastoyan

Course and Year

Computer Engineering, MA 2 course

Date of birth

05.12.1998

Home address

House 11, G. Lusavorich Street, 1213 vil. Noratus (Armenia)

Address of current residence

House 11, G. Lusavorich Street, 1213 vil. Noratus (Armenia)

Phone

+37477454593, +37441454593

Area of the business idea

Artificial intelligence & Machine Learning

INITIAL INFORMATION ON THE BUSINESS IDEA AND THE BUSINESS MODEL

Product/service description

The program is intended to create a mobile application that will include the following services: hairdressing, makeup, facial massage and care, manicure and pedicure. The creation of the "Beauty Home" mobile app is primarily due to the following issues facing customers and consumers:

Problem

There are many beauty salons in the market, which mostly work for middle-income people. They usually have the opportunity to separate the marketing budget, due to which they make the salon visible through external advertisements, increase the attractiveness by means of incentives. The picture is different for middle-income, low-investment service providers. The market here is chaotic. Through the program it is planned to introduce new systemic approaches to record changes in the mentioned target. The program is innovative because it offers a systemic innovative solution to the existing problem. This is the first application in Armenia, which will give an opportunity to gather small and medium-sized entrepreneurs, self-employed and startups in one place.

Solution

For a beginner service provider, this is a great platform to install their package, introduce new approaches, and find a customer without incurring marketing costs. The creation of the application will create a new culture becoming an exemplary system on the online platform for other sectors of the economy and businesses.

Market and size

The application has the possibility of feedback with the served customer. As a result, it is possible to see the rating of each specialist in the system, get acquainted with the comments, leave an opinion.

Customer

The software application is intended for the following target groups: Target group 1 ․ Small and medium entrepreneurs, self-employed, startups operating in the field of beauty salon services. Target group 2. Beauty salon services customers who:

Competition

The main risks encountered are: • The service can be used only by those who are already got used to telephone applications, in particular, users of taxi services, delivery services. • The self-employed and startups who will avoid registering in the system, as there is a problem with tax obligations.

Team

Karen Mastoyan as the first programmer, then his team will join the work later.

ESTIMATED FIRST YEAR COSTS

SUPPORT NEEDED

CURRENT STATUS OF BUSINESS IDEA

DISCLAIMER: The European Commission's support for the production of this publication does not constitute an endorsement of the contents, which reflect the views only of the authors, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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